"Having it His Way: The Construction of Masculinity in Fast Food TV Advertising"
Animal Rights, Gender, Masculinity Studies, Agriculture and Food Studies, Critical Animal Studies
Freeman, Carrie Packwood and Debra Merskin. "Having it His Way: The Construction of Masculintiy in Fast Food TV Advertisting." Lawrence C. Rubin, Ed. Food for Thought: Essays on Eating and Culture. Jefferson, NC: McFarland, 2008. 277-293.