Title

The Menu Pricing Game: How to Apply Customer Psychology to Win

Authors

Dave Pavesic, Georgia State UniversityFollow

Document Type

Article

Publication Date

11-2004

Comments

Originally published in Restaurant Startup & Growth November 2004 pages 27-33.

Copyright © 2004-2008 Restaurant Startup & Growth. All Rights Reserved. Reproduction without permission prohibited.

Posted with permission.

Recommended Citation

Pavesic, Dave, "The Menu Pricing Game: How to Apply Customer Psychology to Win" (2004). Hospitality Faculty Publications. 4.
https://scholarworks.gsu.edu/hospitality_facpub/4