Publications from 2006
Nip & Tuck: Operational Concerns of Menu Makeovers, Dave Pavesic
Publications from 2005
A Sweet Deal: How to Market and Merchandize Desserts to Boost Startup Sales and Profits, Dave Pavesic
The Great American Menu: Work Closely with Your Designer and Printer to Create Your Best Seller, Dave Pavesic
The Psychology of Menu Design: Reinvent Your 'Silent Salesperson' to Increase Check Averages and Guest Loyalty, Dave Pavesic
Publications from 2004
The Menu Pricing Game: How to Apply Customer Psychology to Win, Dave Pavesic