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The Psychology of Menu Design: Reinvent Your 'Silent Salesperson' to Increase Check Averages and Guest Loyalty

Pavesic, Dave
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2005-02-01
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Hospitality Faculty Publications
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0-Permission_Re__Digital_Archive_items_progress.pdf
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Menu_Psychology.pdf
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Keywords
Psychology, Menu Design, Check Averages, Guest Loyalty
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https://hdl.handle.net/20.500.14694/8464
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