In this essay, I examine the ways in which new myths were made of Barack Obama in the months leading up to, and immediately following, the 2008 U.S. Presidential Election at three sites of cultural production: a UFO-based religious movement historically grounded in the black Israelite religious tradition, TIME magazine’s 2008 “Person of the Year” edition, and Sean Hannity’s “The Real Barack Obama” airing on the FOX News network. I argue that, while the content of these three Obama-myths varies considerable, the ways in which these myths are constructed, and function, are in fact rather similar.