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IQOS Direct Marketing
Henderson, Katherine C Kute, Nikita G Popova, Lucy Ashley, David L. Spears, Claire A Churchill, Victoria Weaver, Scott Pechacek, Terry Huang, Jidong
Henderson, Katherine C
Kute, Nikita G
Popova, Lucy
Ashley, David L.
Spears, Claire A
Churchill, Victoria
Weaver, Scott
Pechacek, Terry
Huang, Jidong
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Abstract
IQOS direct marketing items (email and mail) were collected between September 2019 and July 2021 in Atlanta, Georgia and coded for content-related themes.
Comments
<p>Jidong Huang is the faculty lead for this project.</p>
<p>This research was funded by the National Institute of Drug Abuse of the National Institutes of Health and Food and Drug Administration Center for Tobacco Products (R01DA047397-02S1 to LP and DLA); the National Cancer Institute (R01CA194681-05S1 to JH) and the Robert Wood Johnson Foundation. The content is solely the responsibility of the authors and does not necessarily represent the official views of the National Institutes of Health, Robert Wood Johnson Foundation, and the Food and Drug Administration.</p>
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2023-09-12
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Henderson, Katherine C, Kute, Nikita G, Popova, Lucy, Ashley, David L., Spears, Claire A, Churchill, Victoria, Weaver, Scott, Pechacek, Terry, Huang, Jidong. "IQOS Direct Marketing." Dataset, Georgia State University, 2023. https://doi.org/10.57709/a2xs-3648
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2023-09-13