In academic institutions today, there are greater expectations of accountability requiring tenure-track faculty to substantively demonstrate scholarly impact for annual reporting, benchmarking, and promotion and tenure. Database vendors and other content providers are creating robust, yet user-friendly, scholarly impact tools within current products. In response, institutional libraries are offering workshops, individual assistance, research guides, and other activities to promote the value and usage of these tools. However, there is no dedicated scholarly impact outreach program yet documented in the library literature. This article will discuss developing, implementing, and assessing an innovative scholarly impact outreach program based on the author's experience as a librarian at Georgia State University.